| Upcoming Events |
| CHAPTER LUNCHEON Thursday, February 25, 2010 11:30 a.m. - 2:00 p.m. Taix French Restaurant 1911 Sunset Blvd. Los Angeles, CA 90026 213.484.1265 http://snipurl.com/taix LA-ACFE Members: $45 All Others: $50 The event is approved for 2 hour CPE for Certified Fraud Examiners and Accountants and 2 hour MCLE credit for attorneys. |
| TOPIC: Marketing Your Professional Services Business Online 1. Online Marketing vs. Traditional Marketing 2. Overview and Components of Online Marketing 3. Online Marketing as it Relates to an Overall Professional Services Marketing Strategy SPEAKER BIO: Dave Maxey, founder of ClickReach Internet Marketing, has more than 20 years of corporate management and entrepreneurial experience, in the midst of which he spent a few years as a stand-up comedian. He has also run his own internet and telephone research business for a number of years, speaking to well over a thousand people in public accounting and hundreds of people in the forensic accounting/fraud investigations niche during that time. Dave launched his online marketing business to help an under-served market, and he greatly enjoys demystifying the world of internet marketing for small and medium-sized businesses. Dave has presented at national industry conferences and has been interviewed several times on national internet radio shows. TOPIC: How to Spot Another "Bernie" Before He Has "Madoff" With Your Money" SPEAKER BIO: Alex Kwechansky specializes in fraud detection and restabilizing the victimized company in retail, manufacturing and service industries. Since 1981 he has designed and taught business courses at UCLA Extension Business School including Detection and Prevention of Fraud in Business and Finance. He teaches CPE to CPAs about untraceable fraud and deceptive practices. His website, Businessfraudadvice.com, provides business fraud information. He wrote " Never Underestimate Who Can Cheat You!" to help recognize and stop business fraud. |
